Last week I was thinking about design of the main view of a new project for a new client of ours. This application is interesting in that it can deployed as an enterprise RIA as well as a tool to be used by any consumer connected to the Internet. The mockup of the main view looks clearly like a Web portal with a number of portlets, which can be maximized, moved around, and independently communicate with the server(s). But… This Web site has to be discoverable to bring more and more new customers. Here comes the quiz. Can you see why the previous two paragraphs have an important logical issue, which represents a misconception sitting in minds of many creators of Web content?

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